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  • 12-Step “Relevancy” Email Marketing Automation

    12-Step “Relevancy” Email Marketing Automation

    Email marketing is the most misunderstood, under-utilized and “botched” part of online marketing. I remember the first time that I sent a mass-email, it was to ALMOST 90 people. I was expecting a flood of replies. Well, you can guess what happened. (Hint: no one responded). Email marketing is powerful. It allows us to build a […]
  • 15 Powerful Webinar Hacks That Profit

    15 Powerful Webinar Hacks That Profit

    90% of our revenue is generated from webinars, yet less than 1 year ago, none of our revenue was generated by webinars. Imagine, being able to talk to people about your product and services from the comfort of your home or office. I mean, I typically do my webinar in my PJ’s in my living room […]
  • Lessons of a $323,064.49 Launch – 10 Lessons from a Successful Launch

    Lessons of a $323,064.49 Launch – 10 Lessons from a Successful Launch

      “Scott, we’ll have our new brand ready for early May… are we going to do a launch?” While I have an incredible understanding of my direction in life and business, you may have noticed that I don’t exactly plan every last detail. Thankfully, I have a team for that now, but it wasn’t always […]